October 31, 2014 @ 03:13 PM

News: Convoy up for the Petronas Dynamic Diesel showcase

Petronas holds a diesel expedition to let people experience their products and services. By Jerrica Leong


Petronas holds a diesel expedition to let people experience their products and services. By Jerrica Leong
 
Petronas kicks off phase two of their Xpedisi Dynamic Petronas with a one-day 4x4 expedition and convoy in Terengganu. The programme is part of the overall Petronas Experience to Believe campaign, a campaign that Petronas has been holding in an effort to further boost product understanding and customer appreciation for Petronas Dynamic Diesel.

The convoy started off at the Petronas Station Kuala Berang. A total of 100 participants from 4x4 car clubs, showrooms and service centres arrived in the morning to participate in the convoy down to the Petronas station in Batu Rakit. They have a checkpoint in between at the station in Chendering for a few activities to better experience the services Petronas provides.

It was an action packed one day programme that covers 100km where convoy participants get to experience and review the Petronas Dynamic Diesel first-hand on the road while also taking part in several exciting activities.

The idea of the convoy was to showcase the quality of Petronas Dynamic Diesel and the superior fuel efficiency that stems from the increased reliability that the diesel delivers. The technology behind the diesel and Petronas Urania, the heavy duty engine oil was developed through Petronas Fluid Technology Solutions, using the knowledge gained through customising fluid for the Dakar Rally’s heavy duty truck engines.

Other than experiencing the benefits of Dynamic Diesel first hand and on the road, the participants were also subjected to a quiz about the benefits of Petronas Urania. The activities held were tailor-made to provide a view of the larger-spectrum of Petronas’ products and services. Petronas hopes that the participants were impressed by not only how well the Dynamic Diesel work but with the holistic experience Petronas can give them as well.

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